How COVID-19 Is Changing Israel’s Business Culture | Forbes

Eyal Younian

NZFOI: Under COVID-19, new norms are forming everywhere…

[IAI is Israel’s largest aerospace company. IAI’s Deputy CEO, Eyal] Younian said that while it may be possible to manage COVID-19 in the future, Israel must change its culture because a more serious virus could emerge in the future.

For Israel’s businesses, this will mean less face-to-face interaction. “There will be more video conferences, we will have fewer people in meeting rooms, and there will be less business travel. Israel is a country based on exporting and 80% of IAI’s sales come from outside Israel. We are a defense company and negotiations must be done in person. We must find a creative solution,” he said.

Israel’s non-business social life will also change. There will be “less hugging and kissing [which will be difficult because] we are a warm people,” he said.

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